Google has been more than a search engine for a long time. By now they have their hands in almost everything on the web, from browsers to video sharing to social networking. Their newest project takes the next step, the step out of the computer and into our physical world. The recently unveiled Project Glass uses a wearable lens to allow Google technology to interact with everything you see in a seamless integration of internet technology and augmented reality, similar to a real life real time version of a heads up display in a video game.
This project is both exciting and frightening. Removing the middleman of a phone or computer from our social media access opens up a truly awesome world of possibilities, but leaves us vulnerable. Could this sort of technology open the door to advertisers to invade even the most personal moments of our lives? The privacy issues associated with this project are already stirring up debate. Still, whether in favor or condemning the technology, everyone is eager to see where Google goes with this project. In time it could completely alter human interaction, for better or for worse.