What happens when you combine a group of talented kids, a well-structured learning environment, and a few bags of spicy snacks? Apparently, you get a viral Youtube video.”Beats and Rhymes,” an after-school program at North Community YMCA in Minneapolis, offers young students the opportunity to learn about the writing, performance, and production involved in rap. Their latest production, “Hot Cheetos & Takis,” has drawn national attention because of its kid-friendly message, unusual subject matter, and catchy lyrics.
It is inspiring to see the young performers in this video having so much fun making art, and making it well. With the help of a professional production company, the students of Beats and Rhymes were able to share their hard work and creativity with the rest of the world. The rest of the world seems to be catching on to the kids’ creativity: “Hot Cheetos & Takis” has accumulated over 1.5 million views since the video’s release on August 6. Children love it, and many parents are excited that there is finally an age-appropriate rap song for children that also happens to have a good beat. “Hot Cheetos & Takis” is a great song for snack-lovers of all ages.
Before they were rapping about exciting snack foods, Beats and Rhymes students wrote and performed raps that were against negative behaviors, such as violence and bullying. In an interview with NPR, Beats and Rhymes’s director Alicia Johnson commented on the general positive messages that Beats and Rhymes students spread through their music: “These young people are amazing. Snacks just happened to catch the attention of the world. [But] they talk about very relevant issues to the youth of today.”