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Commentary Ticker
- When in Rome… Make Better Concrete: How An Ancient Mix Beats Today’s Best
June 18, 2013 | 10:40 pmFrom the Hoover Dam and the Burj Khalifa to the Panama Canal, concrete underlies the greatest of modern architectural achievements. But modern concrete, it seems, doesn’t hold a candle to Ancient Rome’s. A little history for you: the Romans were the first to engineer concrete in mass, and it was upon this concrete that they [...]
- Google Wants Balloon Internet for Everybody
June 15, 2013 | 11:06 am“Balloons. That’s right. Balloons,” says the voice of a young girl in a video for Google’s latest endeavor: bringing the world online with massive balloons. The initiative, called Project Loon, comes from Google X, the experimental lab within the company whose sole purpose is to dream up big, borderline insane, ideas. Google X created self-driving [...]
- Watch Researchers Discover a Sunken Egyptian City
June 13, 2013 | 9:36 pmThonis, the legendary port city that served as an entryway to the Egyptian empire, was long considered to be a myth. The tales of its immense power and vast riches conflicted with the evidence of its existence—mainly that there was none. Cities of such grandeur do not typically disappear off the face of the earth. [...]
- “I Am The Nucleus” and Other Bizarre Quotes By Kanye West
June 12, 2013 | 10:06 amKanye West says the darndest things. On his unrelenting quest to become his own species of hip-hop artist, he has established a reputation as irreverent, controversial, and unapologetic. Though he makes time for public grandstanding by claiming a US President “doesn’t care about black people” or interrupting the VMAs, he remains mostly quiet when it [...]
- 50 Charities, 10 Years, $1 Billion Wasted
June 11, 2013 | 12:38 pmIn Holiday, Florida, sits a warehouse. From the outside, it looks like nothing special, but as a joint investigative report from the Tampa Bay Times and the Center for Investigative Reporting uncovered, inside is one of the most useless charity in America: Kids Wish Network. For every dollar it raises, a mere 3 cents goes [...]
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This Is Why We Can’t Have Nice Movies
This box office results for this weekend are in, and Taken 2 is an overwhelming winner. With $50 million in American ticket gross and $67 million internationally, the PG-13 action-thriller easily made back its $45 million budget and had one of the biggest openings of any film in 2012.
Good for it. That’s a successful movie and Liam Neeson is a great actor who has adapted well to the role of action star. But here’s what wrong with this story: Taken 2 is boring. It’s unoriginal and uninspired and exactly what everyone complains about when they talk about how insipid modern Hollywood is. That is because it is a sequel in the worst sense. The surviving characters from the past film all appear and enact essentially the same plot as the first film—iconic phone call and all. Watch the trailer below.
People complain all the time about the lack of originality among movies these days, and with good reason. Let’s return to the box office receipts for the year of 2012 and look at what films rank in the top 10 for total gross:
Extrapolating, Taken 2 is going to do pretty well, enough to probably put it in the top 20 grossing films for the year. Nevertheless, Taken 2 is a very bad movie. It’s sitting at a 19% rating on Rotten Tomatoes. And looking specifically at the high-achievers this year, that makes sense. We have, in order: a mega-crossover/sequel, a threequel, a film based off an extraordinarily popular book series, a reboot (5 years off the last installation), an original Pixar film (!), Ted—original, but so entirely reliant on pop-culture for its gags that it comes off the as regurgitation of 20s years of Hollywood—, a threequel, a Dr. Seuss adaptation, a threequel, and a fourth film from the Ice Age series.
Sure, some of these are good—almost all of them are better than Taken 2. But it just goes to show that the viewer is rewarding a Hollywood procedure that makes movies informed on past successes. As long as a series keeps on making money, Hollywood will continue to exploit this formula to rob movie-goers who, allegedly, look for imagination in their movies. The only way for this system to change is to stop paying to see the same or essentially the same thing.
So don’t see Taken 2. Just watch Taken 1 again, if you really want to. Or to see Liam Neeson fight wolves instead of Serbians, watch The Grey.
Attribution
Box Office Mojo